SI’s Fund Sales Benchmarking study provides the most complete analysis of share class demand, based on over 10 years of actual sales data, and a roadmap to guide fund managers’ pricing considerations today and ahead. It includes benchmarking and analysis of fund sales by share class structure and distribution channel – including details of pricing demands within fee-based programs and defined contribution accounts, as well as breakouts of share class activity at 10 leading broker-dealers (BDs). In addition, this year’s analysis contains expanded focus on zero/zero share class use across distribution channels and key considerations around these shares’ future trajectory.
This report is based on the results of a proprietary SI survey and reflects data provided by 31 asset managers who sell primarily through financial intermediaries. Survey participants managed a total of $6 trillion in long-term mutual fund assets and reported in aggregate $735 billion in open-end fund sales during 2017.